How to create your own magazine?
Open your own small business and work only for yourself - this is the dream of every citizen of modern Russia. You can find several journalists and a graphic editor, who would design all the illustrations for the release, and, of course, advertising, which will bring a much larger amount of income than sales. However, not everything is as simple as it seems at first glance. So let's take a look at how to create your own journal.
Before you start registering a magazine as a new business, you need to analyze the target audience that will read this information resource. Determine the subject of your journal. The success of your business depends on this stage.
It is also necessary to understand that there are only two sources that will generate income - this is the profit from the sale of the magazine itself and the profit from advertising published on the pages of your printed publication. That is why it is necessary to promote not all products that are possible, but to pick them up in accordance with the target audience.For example, if your magazine is about fishing or hunting, then it would be appropriate to advertise a fishing store. Similarly, you can act if you are releasing a car magazine.
Thus, even in the process of choosing a specialization of the planned journal, it is necessary to think about potential customers who will also cooperate with you. It is advisable to conduct a comprehensive study of all possible advertisers in your region in order to identify possible amounts of work.
The next thing we do is log the log. This procedure is required if you want to create a glossy magazine. There is a registration procedure in a special registration authority and consists of several stages:
- drawing up a package of necessary documents and submitting them for registration;
- control of the application for registration of a new journal;
- obtaining a certificate of state registration of the journal.
But as regards the time of registration, it can be noted that any registration authority will carry out this procedure for at least one month. The cost of this procedure is 9 thousand rubles.However, in addition to this fee, you must also pay a state fee.
The rates vary considerably depending on the scale of distribution of the magazine and its subject matter. For example, if you are going to publish erotic topics in a journal, then you will have to pay 40 thousand rubles to the state, and if you are going to write about education, then you need to pay only 800 rubles. Thus, creating a magazine for free will not work.
Now, as for the documents that need to be collected for registration. If the founder is a legal entity, you must provide a notarized copy of the constituent documentation, you must also provide an extract from the register.
We considered what needs to be done to create an ordinary glossy themed magazine. Now let's see what is needed to create a journal on the Internet.
- The first thing we need is to register our own website, on which all the information will be located. Now, to create a magazine online, we begin to develop materials.The minimum number of articles that will be placed on it is 50 units. This amount will be enough for you to make several releases. But do not forget that the information should be fresh and topical, so you have to immediately sit down to work on new articles. After the first issue, it is necessary to analyze which articles were read most often and, on the basis of this, to develop more and more new publications. Try to focus on reader preferences.
- The next thing to remember is an update that should occur at least once a month. Build up fresh issues in such a way that in each of them the reader can find at least one material from each thematic section of the journal.
- The next thing that needs to be done is to place photographs on the subject of the subject on the pages of your own online magazine. Reading text with pictures is much more pleasant than without them. Do not forget to add to each issue a small digression on the pages of your magazine that would interest readers.
Also, if you are creating your own online journal, decide whether you will create a print version of this journal.Having started keeping your own journal on the Internet, you can analyze whether your magazine will be in demand in print.
Thus, we looked at how to create a glossy and online magazine yourself. Good luck with your creative endeavors.